Meet the IPM: Interview with Caio Esteves

caio estevesCaio Esteves, a fellow of the Institute of Place Management, is an architect by training and a specialist in branding. He began his career as a brand manager in the furniture industry, where he stayed for four years before establishing his own agency in 2006. In 2015 he founded the first company that specializes in Place Branding in Brazil, Places for us, the company that currently runs the first Brazilian start-up certified with the social impact seal BCORP (pending). Beside the practice of Place Branding, he divides his activities between lectures and lessons about Branding/Place Branding, coordinating the first MBA place branding in the country as well as writing a book on the subject, which launched this month. Continue reading “Meet the IPM: Interview with Caio Esteves”

Gentrification, autonomy, and the cultural space: 23 years of Metelkova Mesto

The institutional part of Metelkova – as seen from the rooftop of the +MSUM. Photo: Nikos Ntounis
The institutional part of Metelkova – as seen from the rooftop of the +MSUM. Photo: Nikos Ntounis

by Jenny Kanellopoulou and Nikos Ntounis

Following up from our first blog entry on the normalisation of autonomous areas within urban centres, we embarked on a two week research trip in Slovenia and Denmark visiting the places in question, appreciating the communities that live and work in them, and engaging in fruitful discussions with them, as well as with the areas’ other stakeholders such as city representatives.

This blog entry is dedicated to the area of Metelkova Mesto, the semi-squatted cultural neighbourhood of Ljubljana, Slovenia, and the attempts of the municipality, as well as the state of Slovenia to “broaden” the cultural zone surrounding the urban squat and create a cultural space where all stakeholders can meet and contribute to the place’s brand: apart from the autonomous squatted buildings, the city of Ljubljana operates the Museum of Contemporary Art, whereas the state of Slovenia has also founded the Ethnographic museum in the same quarter. From state, to municipal, to autonomous level, the broader cultural zone of Metelkova Mesto creates the impression of a place dedicated to the promotion of arts and culture, a valuable asset to the city and to the country itself. [1]

Continue reading “Gentrification, autonomy, and the cultural space: 23 years of Metelkova Mesto”

The 39 steps – to understanding High Street performance – Part 2

Infographic-website_900x900by Prof Cathy Parker

In last week’s blog post I mentioned the 39 research questions of our new Innovate project. Here is some more detailed information about them:

RQ1: Are the distinct town types (comparison, specialty, convenience/community) recognisable in a bigger data set?

Preliminary research strongly indicates the existence of distinct footfall signatures. But these were originally identified in our pilot data set of 50 towns, using footfall data that ended in 2014.  Now we have more towns and data spanning 2006-2016 can we find additional evidence of the town types we originally identified? If so we will conclude the typology is robust – in other words it is generalisable to a bigger sample. Continue reading “The 39 steps – to understanding High Street performance – Part 2”

Places don’t have DNAs – living organisms do

Original uploader was Richard Wheeler (Zephyris) at en.wikipedia - Originally from en.wikipedia; description page is/was here., GFDL, https://commons.wikimedia.org/w/index.php?curid=2117121
Original uploader was Richard Wheeler (Zephyris) at en.wikipedia – Originally from en.wikipedia; description page is/was here., GFDL, https://commons.wikimedia.org/w/index.php?curid=2117121

by Ares Kalandides

I recently came upon a very interesting (and in my opinion also very useful) document, the World Towns Framework, which begins with the following: “We shall support the unique characteristics of each town and urban district, the ‘DNA of place’, to engage communities, businesses and institutions in driving forward their future, and to address the plural and distinctive set of challenges facing these unique places.”

There are several issues I could raise here (e.g. does each town really have unique characteristics or is it the blend of characteristics that is unique? are communities, business and institutions players of the same level or are they different types of categories?), but today I’d like to ponder only the ‘DNA of place’. It is an expression that bothers me and always has.  Continue reading “Places don’t have DNAs – living organisms do”

Meet the IPM: Interview with Prof Jon Stobart

Jon StobartJon Stobart is a Fellow of the Institute of Place Management and Professor of History at Manchester Metropolitan University. His research focuses on the histories of retailing and consumption, largely in eighteenth- and nineteenth-century England. This involves exploring the geography, nature and timing of changes in retailing and shopping, not so much to find the origins of ‘modern’ practices as to examine the ways in which the processes of buying and selling goods related to broader social, cultural and economic contexts. In this, he is particularly interested in the spaces of consumption which shaped and were shaped by these processes: shops, high streets and towns. His research also explores consumption as ownership – an interest which involves examining the shifting place of material objects in domestic environments, especially country houses. Continue reading “Meet the IPM: Interview with Prof Jon Stobart”

The 39 steps – to understanding High Street performance – Part 1

Infographic-website_900x900This month our new Innovate project started. The project will bring big data to town and city centre decision makers, enabling them to optimise footfall whilst also improving the experience of centre users. The first stage of the project (running from now until Spring 2017) is very research focused.  Because we have over 9 years of hourly footfall data, courtesy of the project lead Springboard, the research team at the Institute of Place Management (Manchester Metropolitan University) and the University of Cardiff can really start to work out how and why town and city centres perform as they do.  Our findings will then be incorporated into a place management information system and a serious of dashboard products, built by our technology partners MyKnowledgeMap.

These new products will support decision making in towns and cities, by making important data more readily available and more easily accessible to the wide range of stakeholders who need to collaborate to build strong centres. Continue reading “The 39 steps – to understanding High Street performance – Part 1”

The rise of brandganda and why so much is no longer what we thought it was

From the "Be Berlin" branding campaign
From the “Be Berlin” branding campaign

by Prof Cathy Parker

I feel like I am trapped in one of those dreams where my predicament is getting steadily worse; more and more zombies are chasing me, causing me to fall off bigger and bigger pavements whilst I gradually lose the ability to scream out for help. Only I am not asleep. This is no night terror, this is just my day-to-day lived experience in post-referendum Britain.

How exactly did I get here? Commentators have already used other bedtime metaphors. For example, Angela McGowan, Chief Economist of Dankse Bank thought we slept-walked into all this. Nevertheless, even the staunchest Remainer didn’t predict the political chaos that has ensued after the 24th June. That’s because I think Brexit is part of a wider phenomenon, one I am terming brandaganda, which may explain why so much that we used to believe in and trust is rapidly disintegrating. Continue reading “The rise of brandganda and why so much is no longer what we thought it was”

Meet the IPM: Interview with Dr Ares Kalandides

AresAres Kalandides is Senior Fellow and Director of the Institute of Place Management as well as founder and CEO of the Berlin-based consultancy Inpolis. He has consulted place managers around the world, and implemented various projects in many different locations. He is an Adjunct Professor at New York University in Berlin, and a guest lecturer at the Technical University and the Hertie School of Governance – both in Berlin. Ares has a degree in French studies and holds a PhD in urban and regional planning from the School of Architecture at the National Technical University of Athens. His current research includes: migration, citizenship and identity; participatory methods in urban development; urban social policy; and local economic development. His most recent publications are on practices of solidarity in crisis-stricken Athens. Continue reading “Meet the IPM: Interview with Dr Ares Kalandides”

Footfall signatures research wins best paper prize

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Nikos Ntounis shows off our best paper prize at this year’s AM conference

by Prof Cathy Parker

Our new £1m Innovate high street and retail project may have just started, but the research underpinning our successful bid for the£1m ‘bringing big data to small users’ project has been awarded a ‘best in track’ prize for retail at this year’s Academy of Marketing Conference, held at Newcastle Business School.

The research identified new footfall signatures and town types the team had found in their preliminary analysis of footfall data, provided by Springboard, who are leading the new project.  The findings were presented in a competitive paper “Radical Marketing and the UK High Street: Towards a New Typology of Towns” authored by Cathy Parker, Nikos Ntounis, Simon Quin and Ed Dargan. Continue reading “Footfall signatures research wins best paper prize”

Journal of Place Management and Development rises up rankings

Journal of Place Management and DevelopmentThe Journal of Place Management and Development’s two-year impact factor has risen from 1.591 in 2014 to 1.935 in 2015 in the Sci-Mago journal rankings.  This has resulted in the following journal rankings across subject categories. Continue reading “Journal of Place Management and Development rises up rankings”