Themes from the 4th Corfu Symposium on Managing & Marketing Places 24-27 April 2017
What constitutes an ‘authentic’ place? How do we define ‘authenticity’? What does this mean for the way we manage and market places? Some of these questions were raised in the following papers presented at the recent 4th Corfu Symposium on Managing & Marketing Places, 24-27 April 2017.
Gillian Rodríguez from the University of Central Lancashire, UK, was awarded the prize for Best Paper at the Symposium for her paper “The Local Consumers’ Gaze Interpreted as Regional Food Brand Essence”. Her research concerned creating effective regional food brands characterised by branding actions which do not have the food product details at their core.
The 4th Corfu Symposium on Managing & Marketing Places took place 24-27 April 2017 at the Mayor Mon Repos Palace Art Hotel. The Institute of Place Management (IPM) now organises the Symposium, and has once again provided formal accreditation for the event. The Symposium focuses on both theory and practice, on both knowledge production and its impact, and this is unusual at academic events. The IPM’s links with the Journal of Place Management and Development (JPMD) with its focus on communicating with academics, practitioners, policy makers and local government, is also a driving factor behind the balance between academic and practitioner input into this event, and a special issue of the JPMD (Volume 10 Number 2) has been devoted to a selection of papers from our past events related to the Special Issue theme of Responsible Tourism and Place Making.
4th Special Session – Retail aspects in Urban Geography and Urban Planning
Europe the state of play: the challenge of retail decentralisation
by Dr Steve Millington
This is the first conference report on the Association of American Geographers Annual Meeting 2017that took place in Boston, USA, in April 2017. The growth of OOT shopping centres, which privilege car access, together with online retailing, is is now creating challenges for towns and cities on mainland Europe. There are parallels with our findings from the HSUK2020 and #BDSU projects, with medium sized centres facing the greatest threats from the retail disinvestment and decentralisation. In this first conference report you will find
This presentation analyses the relationship between football stadia and place. It provides an overview of football related research by IPM members, including Tim Edensor, Dominic Medway and Cathy Parker, work that has primarily focused on Manchester City Football Club. This encompasses both theoretical and applied research, and draws on both quantitative and qualitative methods, combing participant observation, netnographies, focus groups and latterly “big data analysis” utilising Springboard’s footfall counts from the #BDSU project. Continue reading “The football stadium and place making: a case study of Manchester City”→
The objective of this COST Action is to contribute to structuring existing knowledge and to developing innovative approaches on how to build more secure and safe cities. Studies have shown that there is a correlation between the structure and organization of urban space and crime: new criminological theory supports this point of view. The Justice and Home Affairs Council of the EU has underlined that crime prevention through design is a successful and effective strategy for crime prevention and needs to be supported. Despite this, new projects are being implemented all over Europe without considering safety criteria, creating urban areas where crime or fear of crime can make life difficult.
Details on the conference location, speakers and themes as well as hotel recommendations can be found here.
Informal housing is often seen as a defining characteristic of cities in the Global South, but housing problems in US and European cities is producing both practices and policy responses, which begin to question the nature of housing tenure in places where formal housing provision is considered the norm.
This is not to say informal housing is new to the Global North, indeed poorer groups in society have for a long time become subject to informal, illegal and temporary forms of tenure. But, housing shortages and affordability is beginning to expose a broader range of social groups to informal housing. Does this represent this transposition of the culture of informal dwellings form the Global North to the Global South? In other words, can we expect “shanty” style housing to emerge in European and American cities? Continue reading “Conference Report: Informal housing in Europe and North America”→
2nd September 2016, Annual International Conference of the Royal Geographical Society, 2016
Aim of the sessions
Despite the complex and multi-faceted dimensions of place making and development, critical engagements often focus on large metropolitan centres, whilst practice is informed by predominantly Western, metropolitan and professional experiences, suggesting an implicit tension arising through the privileging of social and cultural positions of both the observers and observed. Overlooked, perhaps, is the ordinary, everyday and banal sites of lived experience – the vernacular realm, neighbourhoods, small towns, the rural and informal settlement (Bell & Jayne, 2006; Edensor et al, 2010; Jones et al, 2012, Lombard, 2014). These three related sessions present inter-disciplinary research that focuses on ordinary place making, to reveal multiple, nuanced and diverse practices emergent through the lived experiences of communities engaged with attempts to inscribe place identity within their localities, exploring interconnections and conflicts arising within the nexus of professional/non-professional practices. In the first session, the tensions and disconnections between place making imaginaries, policy rhetoric and lived experience are explored through place-based case studies. The second session foregrounds critical enquiry and methodology applied to the context of everyday spaces within ordinary places, including adaptations that extend beyond physicality/materiality to generate atmosphere and engagement with multiple sensory experiences of place-making. The third session explores creative place making strategy and tactics to reveal affordances of arts and creativity as a source of inscribing place identity. Continue reading “Ordinary Place Making: Special Sessions at the Royal Geographical Society”→
On the 4th July 2016 I was invited to take part in the inaugural Oxfordshire High Streets Conference. I am saying inaugural as the delegates found the day very useful so we hope there will be another one! As a place management scholar, there is nothing better than sharing place insight and debating its relevance, in a local context. As a researcher, I get to know a lot about problems and I get to know my data intimately. But, my work tends to be read by academics and other people who also focus on the data/problem side of things. This means I don’t always connect with the people who want to put our research findings into practice. To get the opportunity to present our research on footfall signatures at the event was especially rewarding. Having the chance to hear directly from representatives of towns that feel their centre’s profile is changing from one of comparison shopping to one that is more focused on community retail and services, for example, was really useful. I got a chance to take part in the important debate about what this change means ‘on the ground’, in terms of managing the offer, attracting the right type of businesses, changing opening hours and communicating all these changes in the community. Continue reading “Working together for stronger towns”→
The Academy of Marketing conference attracts over 350 international marketing academics each year. Last year I was very privileged to be awarding the prize for Best Paper in the Place Marketing and Branding Track to the winners, this year I was even more delighted to win this Best Paper in Track prize myself. I have been attending the Academy of Marketing conference since 2001, and over the years have presented research on a wide range of subjects, but mainly on issues relating to Place Marketing and Branding, with my first ever paper “How Cymru Became Cool: An Examination of Wales’ Culture Production System 1990 – 2000” being based on work arising from my masters’ thesis. In 2008, at the Academy of Marketing Conference held in Aberdeen, I was awarded not only Best Paper in the Reflective Marketing Track, but also Best Paper in Conference overall for my work “The emergence and development of Place Marketing’s confused identity”, a full version of which was then published that year in the Journal of Marketing Management. Continue reading “Best paper award at the Academy of Marketing”→