Dr Heather Skinner is a fellow of the Institute of Place Management and was recently appointed Chair of the IPM Special Interest Group on Responsible Tourism. She is now based in Corfu having moved there in 2013 following a 15 year academic career at the University of South Wales (formerly the University of Glamorgan) where she was Reader in Marketing. She travels as a guest lecturer at a number of Higher Education Institutions, facilitates online learning and continues to supervise and examine doctoral theses.
Since 2011, Heather has been researching issues concerning the future of tourism in Corfu, in particular, how Corfu, along with many other mature European destinations, can address the problem of declining numbers of middle-market independent tourists from its key source markets. This work has been undertaken alongside her main research into other place management and marketing issues, with a current focus on responsible tourism.
Heather Skinner have chaired the annual Corfu Symposium on Managing & Marketing Places since its inception in 2013. Continue reading “Meet the IPM: Interview with Dr Heather Skinner”