What should we do to better manage and market places?

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By Dr Heather Skinner*

Find out what our keynote speakers from the 3rd Corfu Symposium on Managing and Marketing Places think.

On day 1 of the Symposium, Nikolaos-Foivos Kaloudis presented some of the work undertaken by the Tourism Scientific Society of Corfu into how we can develop alternative forms of tourism in Corfu and Paxoi

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Reflections on the 3rd Corfu Symposium on Managing & Marketing Places

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Photographer: Ian Southerin

By Dr Heather Skinner*

The 3rd Corfu Symposium on Managing & Marketing Places took place 18-21 April 2016 at the Corfu Mare Boutique Hotel. The Institute of Place Management(IPM) once again provided formal accreditation for the Symposium. The Institute’s links with the Journal of Place Management and Development, with its focus on communicating with academics, practitioners, policy makers and local government, is also a driving factor behind the balance between academic and practitioner input into this event, and there is a current call for papers based on the 1st, 2nd and 3rd Corfu Symposia. The theme of this year’s Symposium, ‘thinking and re-thinking about places’ reflected current developments in both the theory and practice of place management and marketing with places and spaces being contested, formed and re-formed, and the symposium considered the way places are theorised differently in various academic disciplines, and what this means for the practice of managing and marketing places. Continue reading “Reflections on the 3rd Corfu Symposium on Managing & Marketing Places”

Markets Matter: Reviewing the evidence & detecting the market effect

 

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Executive Summary

At the request of the National Association of British Market Authorities and, as part of the High Street UK2020 project, we have conducted a comprehensive review of the published evidence demonstrating, unequivocally, that markets contribute to the economic, social and political health of towns and cities. We have also conducted analyses of large footfall datasets, provided by Springboard, to show that markets add to the vitality of specific centres. Finally, we show how markets act as important catalysts for change in town and city centres. These are the 25 most important reasons why markets matter, identified in this report.

[You can download the full report from the IPM site]

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IPM Study Trip to Berlin 2nd – 4th June, 2016

Berlin_Museumsinsel_Fernsehturm-2-This 3-day accredited educational trip to Berlin is a combination of site visits, lectures & workshops as well as meetings with local place managers (local partnerships, markets, town centre management, local initiatives, local tourism etc.).

[You can find out more about courses at the IPM by visiting the IPM website.]

The Study Tour will be hosted by Dr Ares Kalandides, Professor Cathy Parker and Simon Quin. It takes place in cooperation with New York University, Berlin (NYU Berlin).

For more information please contact Ares Kalandides: ares@placemanagement.org

Expected outcomes

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Too posh for Aldi?

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by Professor Cathy Parker*

Last week I was invited onto BBC Radio Manchester to discuss an online row that had erupted in the Cheshire village of Poynton about the opening of a new Aldi store.

The online discussion on the Poynton Forum – was started by Poytonman62 posting

“I thought we were making real progress as a community with the opening of Waitrose in 2012. However with the opening of Aldi I feel as though we are taking a step back into the lower class.”

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The High Street and technology: Friend or foe?

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by Prof. Cathy Parker
The Internet is a transformative technology. It is changing retailing. At IPM we have been lucky enough to have access to Springboard’s historical footfall data. We have analysed over half a billion shopper movements, and the overall picture is that town centres and traditional retail areas like High Streets are in decline.

Continue reading “The High Street and technology: Friend or foe?”