3rd IPM Research Seminar on 18th May, 2016

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IPM research seminars are regular events, where members meet to exchange information on their current research.  Below you can find short summaries of the projects presented during the IPM research seminar on 18th May 2016. If you want to know more about the research undertaken by IPM members simply contact us at info@placemanagement.org or visit our research pages:

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How does weather impact upon footfall?

rainby Prof Cathy Parker*

Bad weather can impact on footfall, especially in traditional open retail centres like the High Street. During traditional peaks like Easter, bad weather can reduce footfall by around 5% according to Springboard who collect footfall data in retail centres across the UK. But good weather doesn’t impact as positively on retail footfall as consumers often find other things to do when the sun shines – like visiting the seaside, parks and other attractions. Continue reading “How does weather impact upon footfall?”

Markets Matter: Reviewing the evidence & detecting the market effect

 

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Executive Summary

At the request of the National Association of British Market Authorities and, as part of the High Street UK2020 project, we have conducted a comprehensive review of the published evidence demonstrating, unequivocally, that markets contribute to the economic, social and political health of towns and cities. We have also conducted analyses of large footfall datasets, provided by Springboard, to show that markets add to the vitality of specific centres. Finally, we show how markets act as important catalysts for change in town and city centres. These are the 25 most important reasons why markets matter, identified in this report.

[You can download the full report from the IPM site]

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